“rarely seen something this stunningly, insidiously, clever crazy. Amazing case study.”
@tmsruge @texasinafrica @lksriv. Have rarely seen something this stunningly, insidiously, clever crazy. Amazing case study. #Kony2012
— Elasti Girl (@Katrinskaya) March 7, 2012
Indeed it is. But not for the reasons you would think. This IC campaign is a perfect example of how fund-sucking NGO’s survive. “Raising awareness” (as vapid an exercise as it is) on the level that IC does, costs money. Loads and loads of money. Someone has to pay for the executive staff, fancy offices, and well, that 30-minute grand-savior, self-crowning exercise in ego stroking—in HD—wasn’t free.
over 1 year